TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Ever pondered what it would necessitate to transform a humble cheeseburger into a branding sensation? Well, our pal Carl the Cheeseburger is about to show us just that. Carl's been feeling a little bland . He knows his traditional recipe is mouthwatering, but he's yearning something more. He wants to grab attention in a world of sandwiches. That's